The WInnipeg Free Press runs a surprising number of articles mentioning Australia. Here’s another one, by Jennifer Ditchburn of The Canadian Press, which ran on March 15, 2014. A link to the whole article is at the end of our selection.
OTTAWA – From those ubiquitous UGG boots to kayaks and cherries, a little green logo featuring a kangaroo has told Australian consumers what’s been made or grown by their country for nearly 30 years.
Now the Canadian government is looking to the Australian Made campaign as a model for a domestic branding exercise here. This year’s federal budget promised a private-sector steering committee would be struck to make recommendations about a formal Made in Canada system.