Author Archives: Hydesmith

About Hydesmith

Hydesmith Communications: graphic design & photography services Winnipeg

Canada looks to Aussies for brand advice

The WInnipeg Free Press runs a surprising number of articles mentioning Australia. Here’s another one, by Jennifer Ditchburn of The Canadian Press, which ran on March 15, 2014. A link to the whole article is at the end of our selection.

OTTAWA – From those ubiquitous UGG boots to kayaks and cherries, a little green logo featuring a kangaroo has told Australian consumers what’s been made or grown by their country for nearly 30 years.

Now the Canadian government is looking to the Australian Made campaign as a model for a domestic branding exercise here. This year’s federal budget promised a private-sector steering committee would be struck to make recommendations about a formal Made in Canada system.

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Dennis and Janet Woodford

D&JSug2013Getting to Know:
Dennis and Janet Woodford

I have said it before, but it bears repeating, that I am often struck by the careers of many of our members who have come from rather humble beginnings. Dennis Woodford is no exception.

He was born in Melbourne, Australia. His father, a WWII veteran, worked for the Wool Commission and qualified for a soldier’s settlement at Bobinawarrah East, a speck on the map southeast of Wangaratta in the Great Dividing Range area. This was Ned Kelly country and several of his artifacts have been found there at Bobinawarrah, not far from Glenrowan, Kelly’s last stand.

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